Demand for graphics cards fell sharply in the third quarter of 2022. This is what researchers from Jon Peddie Research (JPR) said in a quarterly study of global sales of graphics processing units and CPUs with integrated graphics for desktop and laptop computers.
According to market researchers Graphics processor manufacturers, such as Intel, AMD, and Nvidia, will have a hard time. In the third quarter of this year, global graphics processor sales declined by 25.1 percent compared to the same period in the previous year. In total, this relates to 75.5 million units. This is the largest drop since the 2009 recession, according to market researchers.
Sales of GPUs for laptops in particular have fallen sharply. This is down 30 percent in the third quarter of 2022. The number of desktop GPUs sold is down 15.43 percent.
The reason for the disappointing quarterly numbers
The researchers gave several reasons for the disappointing sales of GPUs and other graphics processors. The Chinese government’s shutdown of crypto mining, sanctions from the United States, reduced purchases of PCs and laptops by consumers due to economic conditions, a lack of new gaming-specific GPUs or AIBs and a lack of inventory contribute to the decline.
When looking at the top three graphics processor manufacturers, Intel, Nvidia, and AMD, it is noticeable that Intel sold the most graphics processors in the region over the past quarter. Of all processors sold, 72 percent came from this manufacturer, 16 percent from Nvidia and 12 percent from AMD. As a result, Intel’s overall market share rose by 10.3 percent, while the share of the other two companies, AMD, decreased by -8.5 percent and Nvidia by -1.87 percent.
When looking at the GPU-only segment of graphics processors, sales in the third quarter of 2022 were down 10.3 percent overall from the second quarter of this year. Intel’s sales here also increased by 4.7 percent, while AMD sold 47.6 percent and Nvidia 19.7 percent less.
The positive development around Intel graphics cards may be due to the fact that users are showing more interest in Intel Arc GPUs. These GPUs were brought to market later than previously planned due to the pandemic.
Fourth quarter forecast
For the fourth quarter, the market researcher expects the graphics processor market to remain challenging. Sales will also be disappointing this quarter, but average selling prices will be higher. This should somewhat make up for the disappointing sales, so that “everyone remains happy and having good vacations,” according to JPR’s quarterly survey.
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