August 10, 2022

Taylor Daily Press

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Maitreza begins resale in the US

Maitreza begins resale in the US

The second-hand fashion service from online retailer Mytheresa and second-hand platform Vestiaire Collective has expanded to the US market after its initial launch in Europe last year.

The partnership allows Mytheresa customers to use a dedicated web interface to sell their pre-owned items, with Vestiaire Collective leading the sales process.

Following positive results in Europe, Mytheresa said the service will now be available to its “best customers” in the US.

“Following great success in Europe, we are excited to bring our unique and innovative partnership with Westair Collective to the all-important US market,” Mytheresa CEO Michael Kliger said in a statement.

He said the service will “provide a real benefit to our loyal US customers by giving their designers a second life, while fulfilling our ESG commitment to drive circularity in the industry”.

Maximilian Bittner, president of Cloakroom Collective, added, “We believe that US customers will appreciate our reliable authentication service and the simplicity of our platform, which has already been a huge success in Europe.”

“By introducing resale to more luxury consumers, we will emphasize its importance in a more sustainable and inclusive fashion industry.”

This article originally appeared on FashionUnited.UK. Translation and adaptation from English to Dutch: Eugenia Melissen Ferrer.

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