May 26, 2024

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IKEA launches extravagant collection with British print and textile designer Zandra Rhodes |  style

IKEA launches extravagant collection with British print and textile designer Zandra Rhodes | style

When you say Ikea, you immediately think of fun interior trends in muted zen colors at an affordable price. But this time, the furniture chain is taking a different path with the extravagant KARISMATISK collection. Logo? The more color the better. British designer Zandra Rhodes, with whom Ikea collaborates on this collection, understood this well. KARISMATISK includes 26 eye-catching items that will decorate your interior no time brighten.

Scandinavian-inspired interiors have been doing well for a long time, but nowadays it could be a little more than that. Or sometimes much more. For example, a touch of color can perfectly refresh a sober interior. And we can take that seriously in the new collection from IKEA. In collaboration with designer Zandra Rhodes, the furniture chain explored how the strength of colors and patterns can also add character and appeal to an interior. The result is KARISMATISK, an extravagant collection that challenges color lovers to bring their interiors to life.

poem for self expression

British pattern and textile designer Zandra Rhodes has revolutionized the fashion and textile industry for more than five decades. Gorgeous prints and vibrant colors are just right for her. It’s no wonder then that Zandra’s bold style and style have been a major inspiration for Ikea’s latest collection. Together, they investigate how Zandra’s colorful world is translated into the context of the home. This mission is expressed in a set of 26 elements that you can mix and match to your heart’s content within you. From pillows and tapestries to vases and other decorations, you’ll find it all there.

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“Ikea totally understands my aesthetic, which is why it clicked so well,” says Zandra. “The design process was organic and honest, you can see that throughout the set. For me it was a great adventure. It was also very exciting to translate ‘Zandra Rhodes: World of Color’ so that a lot of people could savor it and enjoy it a little bit.”

Whether you want to add a splash of color to a sober interior, or just go for a hard copy to make a strong statement, in principle anything is possible. As long as your inside reflects who you are. KARISMATISK is an ode to self-expression and encourages you to furnish your entire home in your own style and taste. In this way, the furniture series responds to the spirit of the present age, in which the interior can be brighter and more stylized. It is an advantage that cheerful colors also have a positive psychological effect on our mood.

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Designed by Zandra Rhodes.

Designed by Zandra Rhodes. © IKEA

“When I’m designing something, I always ask myself if I’m going to use it myself,” Zandra says. “This is important, because we must take the environment into account. IKEA also shares these beliefs.” Additionally, where possible, recycled materials have been used.

The KARISMATISK collection will be available in Belgian IKEA stores from September. Please note: Supplying products is currently more difficult than usual. So always take a look first For the latest information.



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