TVThe huge success of Squid has consequences for Netflix, as South Korean internet provider SK Broadband is suing the streaming service. Due to the unprecedented popularity of the series, Internet traffic in South Korea has increased so dramatically that the service provider now says that it is now burdened with a lot of additional costs.
“Squid Game” tells the story of a deadly gruesome knockout race. A life and death game that takes place in a very oppressive and slow way. Since the release of the nine episodes of “Squid Game” on Netflix on September 17 this year, the South Korean series has jumped dramatically in the rankings.
Netflix is available in 190 countries, but out of 83 countries only we know the top 10 most watched series and movies. For the first time, a series ranked first in all 83 countries. On Friday, Squid Game also briefly held the number one spot in India. In the meantime, the series has already slipped a bit, and Squid Game should settle for second place in Vietnam, Thailand, Turkey, Indonesia and Denmark. Its popularity is also truly unprecedented in South Korea. After YouTube, Netflix is now the largest source of data traffic in the Asian country. But unlike other major players like Amazon, Apple and Facebook, Netflix (YouTube) doesn’t pay to use the network either. And now SK Broadband wants to change that – through the courts.
SK Broadband argues that – as the streaming service is responsible for the massive rise in internet traffic – Netflix also has to pay a “reasonable” price for the network’s increased maintenance costs. Netflix has since responded to the lawsuit, saying it is “considering the allegation and seeking dialogue with the provider in the meantime.”
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