May 2, 2024

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Why are people on social media pretending to be starring in a Wes Anderson movie?  |  Nina

Why are people on social media pretending to be starring in a Wes Anderson movie? | Nina

Over a billion people are infatuated with Wes Anderson on social media. TikTok and Instagram are filled with videos reminiscent of the director’s style. Its makers consciously copy hobby horses: pastel colors, symmetrical compositions, picturesque images. Why the big fuss? Jonas Lips, a TikTok journalist, explains:

You may have already seen it: on Instagram or TikTok you will find many videos in which people pretend to be in a Wes Anderson movie. They show images of a vacation in Spain, a workout, lunch, and a normal day at the office,…but in the filmmaker’s signature style.

On TikTok, videos with the hashtag have been getting popular #wisanderson Already more than 1.6 billion views. One of the first to start this trend was a photographer from Brooklyn, 26-year-old Ava Williams. Captured her train ride from Connecticut to New York. She posted the video online at the beginning of April, and it has since been viewed millions of times and imitated by people all over the world.

Who is Wes Anderson?

All of the videos show simple, everyday things, like people commuting to work, shopping at the supermarket, walking around town, or going to McDonald’s. But the special thing is that everything seems to come straight out of a Louis Anderson movie (54).

The American director has produced many blockbusters, such as The Royal Tenenbaums (2001), Fantastic Mr. Fox” (2009), “Moonrise Kingdom” (2012) or “The Grand Budapest Hotel” (2014). Each of these films has won awards and even Oscar nominations.

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Wes Anderson’s visual appeal appeals to many people. It inspires them to create similar videos.

Jonas Lips, TikTok journalist at HLN

Many of his films deal with similar themes, such as loss, impossible love, or difficult family relationships. “Although Wes Anderson is known for his unique and aesthetically pleasing style on film,” Jonas Lips, author and TikTok journalist at HLN, responded. “All of his films have recognizable visual elements such as harmonious compositions, vibrant color palettes, and a nostalgic atmosphere.”

Lips continues, “This visual appeal appeals to a lot of people and inspires them to create similar videos on TikTok.”

scenes from
Scenes from “Moonrise Kingdom” and “The Grand Budapest Hotel”. © Wes Anderson

People like to pretend to be the ‘main character’ in their lives.

Why is it now such a noise to copy the director? Jonas Lips has an explanation for that, too. “The trend really exploded when Wes Anderson released the trailer for ‘Asteroid City,’ his new movie that comes out in our country on June 14.”

Although he sees a second reason. It is mainly associated with popularity ‘The main character’trend on TikTok. Here TikTok users introduce themselves as the ‘main character’ or ‘The main character’ in their own lives and pretending to be the protagonist of Anderson’s movie. They romanticize their daily activities like cooking, cleaning and walking, which makes everything look very cinematic.”

Would you like to make a similar video yourself? With these tips you can start on your own. All you need is a smartphone with a camera and a little imagination.

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Do you need inspiration? We’ve collected some great examples.



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For movie buffs and art deco aficionados, these picturesque locales look like they came straight out of a Wes Anderson movie